Privacy Policy
Privacy Policy
Last updated: 1st November, 2025
This Privacy Policy for Spirit of the Herd (we, us, or our) describes how and why we might access, collect, store, use and/or share (process) your personal information when you use our services (Services), including when you visit our website at: https://spiritoftheherd.co.uk
If you have any questions about this Privacy Policy, please contact info@spiritoftheherd.co.uk.
1. The information we collect
From our service users:
We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about our Services, when you participate in our Services, or when you contact us. The personal information we collect may include the following:
- Names
- Phone numbers
- Email addresses
- Mailing addresses
We do not process sensitive information.
We may also collect certain information automatically when you visit our website, such as your IP address, browser and device characteristics, operating system and location. This information does not reveal your specific identity and is used for internal analytics and reporting.
We also collect data through cookies and similar technologies, which may include log and usage data, device data and location data.
From our volunteers:
We collect personal information that you voluntarily provide to us when you express an interest in volunteering at Spirit of the Herd, whether by emailing us directly, or by completing a form. The personal information we collect may include:
- Names
- Age range
- Phone numbers
- Email addresses
- Mailing addresses
- Any other information you choose to disclose to us
2. Why we process your information
We process your information to administer the Services you request, to communicate with you and to comply with the law.
3. The legal bases we rely on to process your information
We only process your personal information when we believe it is necessary and we have a valid legal reason. The UK GDPR requires us to explain the valid legal bases we rely on in order to process your personal information. As such, we may rely on the following legal bases to process your information:
- Consent: We may process your information if you have given us permission to use your personal information for a specific purpose.
- Performance of a contract: We may process your personal information when we believe it is necessary to fulfil our contractual obligations to you, including providing our Services.
- Legal obligations: We may process your information where we believe it is necessary for compliance with our legal obligation, such as to cooperate with a law enforcement body or regulatory agency, exercise or defend legal rights, or disclose your information as evidence in litigation in which we are involved.
4. When and with whom we share your personal information
We may share your information with certain Google Maps Platform APIs (e.g. Google Maps API, Places API). Google Maps uses GPS, Wi-Fi and mobile phone masts to estimate your location. This data helps Google Maps provide directions.
We do not share your personal data with any other third parties.
5. Cookie and other tracking technologies
Our website uses cookies. A cookie is a small file of letters and numbers placed on your computer or mobile device to identify your browser and device uniquely, distinguish you from other users, and remember information about you, such as your language preferences. You will be asked to set your cookie preferences when first accessing our website. You can change your cookie preferences anytime by clicking on the cookie widget at the bottom left of the screen.
You can also control the use of cookies at the individual browser level. Listed below are links to support documents on managing and deleting cookies from the major web browsers:
If you reject cookies, you may still be able to use this website, but your ability to access certain features may be limited.
As well as cookies, we may also use other, similar tracking technologies, such as web beacons. In most instances, these technologies are reliant on cookies, so by rejecting cookies, you will also reject these tracking technologies.
6. How long we retain your personal information
We keep your information for as long as is necessary to fulfil the purposes outlined in this Privacy Policy unless otherwise required by law. We will never keep your data for longer than 2 years.
When we have no ongoing legitimate business need to process your personal information, we will delete it.
7. How we keep your personal information safe
We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the internet can be guaranteed to be 100% secure. Whilst we do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk.
8. Collection of information from minors
We do not knowingly collect data or market to children under 18 years of age.
9. Your privacy rights
In the UK, you have rights that allow you greater access to and control over your personal information. If you believe we are unlawfully processing your personal information, you have a right to complain to the ICO.
If you have questions or comments about your privacy rights, you may email us at info@spiritoftheherd.co.uk
10. Updates to this Privacy Policy
We may make updates to this Privacy Policy from time to time. The date at the top of the policy indicates when it was last revised.
11. How you can contact us about this Privacy Policy
If you have questions or comments about this Privacy Policy, you may email us at info@spiritoftheherd.co.uk.
12. How you can review, update or delete the data we collect from you
You have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. To request to review, update, or delete your personal information, please email info@spiritoftheherd.co.uk.